Rolex Datejust 31 278278
The Datejust 31 reference 278278 is cased in 18k yellow gold with a fluted bezel, on the President bracelet. Our selection includes champagne, olive green, silver, dark grey and white Roman dials, with white and black mother-of-pearl, an olive green floral-motif dial, a red ombré dial and diamond-set versions among them. Every watch is inspected and authenticated in our 47th Street showroom, with box and papers noted where present, and pieces held off-price are available on request.
Rolex Datejust 31 278278 price
$48,850 – $49,300
3 of 13 watches in this collection carry a listed price, with a median of $48,850. The remaining 10 are priced on request — call (646) 692-8000 for a quote. Prices updated 20 October 2026.
